A clear campaign plan.
A release, show or product. One goal, a practical calendar and a next step for the people you reach.
02 / THE BBCR V8
DIGITAL MARKETING & RELEASE CAMPAIGNS
A release. A show. A merch drop.
Give it a plan that goes somewhere.
Creative, ads and a working destination—connected around your goal, with reporting that helps you choose the next move.
One job. Consulting. The full run.
Part of the BBCR V8: eight connected services for independent artists and labels. No record deal required.

ONE CYLINDER. A CONNECTED ENGINE.
Marketing is part of the BBCR V8: eight services that connect the music, the merch and the work behind them.
The flywheel is what carries forward—creative you can reuse, fans who choose to stay connected, and lessons from what sells.
Explore the V8 ↗︎THE WORK BEHIND THE RELEASE
Choose the support your project needs. We agree the deliverables, costs and dates before the work starts.
A release, show or product. One goal, a practical calendar and a next step for the people you reach.
Ad copy and edits from your approved photos, footage and artwork. Original production can be quoted separately.
Audience selection, setup, launch and scheduled checks around the agreed objective and budget.
Page or store checks, a clear call to action and measurement suited to the job. Larger builds and repairs are scoped separately.
What ran, what it cost, what the evidence shows and the next decision. Reporting dates are part of the plan.
Approved campaign assets, a record of changes and recommendations you can carry into the next run.
THE FAMILY / FROM OUR OWN LABEL
A specific piece of the work: four finished promo edits supplied for coordinated show promotion.
On June 16, BBCR supplied four edited versions of The Family's “The End” to its booking partner for the Princess Theatre campaign. The handoff included the finished files and coordination of proposed posting across the venue, The Family and Alabama Heathens.
That is work we can take on: organize the assets, get the agreed versions to the right people and connect the campaign to its destination.
See the work behind the V8 ↗︎“doing some great work with ads & analytics for The Family”
WORK WITH US YOUR WAY
Need a hand with one piece? Start there. Need someone to connect the pieces? Bring us the bigger picture.
FILL THE GAP
Campaign setup, creative edits or a page that needs work. A defined scope and a clear handoff.
Tell us the job ↗︎FIND THE DIRECTION
Work through the release, budget and priorities with Chunk. Decide what to handle yourself and where you want help.
Let's work through it ↗︎CONNECT THE WORK
Consulting plus selected campaign, website, merch or release support. One coordinated plan, with responsibilities and costs agreed.
Build the full plan ↗︎Quoted to your project. BBCR service fees, ad spend, production and specialist costs are separate lines. A rough budget is enough to start.
THE GRANDEUR REPORTING APPROACH
A click, a listener and an order tell different stories. We keep them clear, then connect the evidence to your next decision.
AUDIENCE
SALES
Your report follows your project's goal and the records available. We show the gaps as well as the results.
THE PERSON BEHIND THE PLAN
Jesse “Chunk” Walker was a professional touring musician before becoming a naval aviator. He understands the work around the music—and how to coordinate people, deadlines and logistics.
That approach shapes BBCR: get the brief right, check what's ready, keep the work moving and learn from every run.
Meet Big Black Cow Records ↗︎FROM ROUGH IDEA TO NEXT MOVE
Your goal, date and rough budget. Share what you have and what you need.
We confirm fit, scope, costs, access and responsibilities before launch.
We deliver the agreed work, report progress and flag decisions as they arise.
Review the outcome, keep the useful assets and choose the next step.
PUT THE NEXT PIECE IN MOTION
Connect a campaign with products people can take home. We can plan the sales destination, production dates and resupply together.
Build your merch run ↗︎
BEFORE WE GET ROLLING
We quote the work around your goal, timeline and what is already in place. Service fees, advertising spend and any production or specialist costs are shown separately.
If you know the job, request a quote. Consulting is available when you want help choosing the direction or connecting several parts of a release.
Yes. Tell us who is involved and what is working. We agree responsibilities and the access needed for the job. Your accounts and assets stay yours.
Start there. Tell us what else is ready and what you need. We'll work through the priorities and confirm a realistic scope and timeline.
Playlist strategy and submission support can be discussed in your plan. Big Black Cow Radio makes its own independent editorial selections. Radio submissions are free. Paid services do not buy placement or guaranteed streams.
No. We agree the work we'll deliver, explain what the evidence shows and help you make informed decisions about the next move.
LET'S HEAR THE PLAN
A song, a show, a product or a problem to work through. Tell us where you want to go.
We'll confirm the scope, timing and costs before you commit.
chunk@bigblackcowrecords.comTell us what you’re promoting, what you want the campaign to achieve and what you already have ready. One campaign, consulting, or the full package with consulting — a rough plan is enough to start.
Prefer email? chunk@bigblackcowrecords.com
Open a fresh form if this one won’t send.
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Big Black Cow Radio · Free on Spotify
Hand-built playlists straight out of the record room — Muscle Shoals soul, outlaw country, goldmine deep cuts, late night jazz, and The Big Black Cow Indie 50, stocked from artist submissions. Curated by humans. Zero paid placement, ever.